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Monthly Archives: December 2018

affordable franchises

What Makes Apricot Lane One of the Most Exciting and Affordable Franchises?

You might be surprised to learn that opening an Apricot Lane franchise costs less than you think. In fact, with a franchise fee under $50k, Apricot Lane is among the more affordable franchises on the market! Let’s take a closer look at a few of the reasons that Apricot Lane is a great deal for potential franchisees.

Serious Bang for Your Buck

No matter what company you choose to franchise with, there’s one thing you can count on: the franchise fee. Franchise fees are an important part of your investment. They help to cover the costs of your training, the resources you’ll have access to, and your onboarding. However, not all affordable franchises give you the same value for your money. Some are content to put you through a cursory training program, give you access to a few training manuals, and set you off to run your business.

Apricot Lane franchisees, on the other hand, are entitled to numerous benefits when they sign on with us. A comprehensive training program and ongoing support are just the tip of the iceberg. We’ll be there to help you open your doors, from finding the perfect location to building out the interior of your store. We’ll even work with you on-site, helping you with marketing and visual merchandising to draw customers through your doors.

We work relentlessly behind-the-scenes to make things as easy for our franchisees as possible, giving them access to state-of-the-art software to make ordering and management simple along with up-to-the-minute fashions to stock their stores. This level of commitment is unique among affordable franchises, but we know that it helps our franchisees to keep customers coming back. Do some research on our website to learn more about the supports we offer our franchisees – we think you’ll be amazed!

The Shopping Experience Customers Want

Research shows that today’s customers are always enjoy a treasure hunt, and love shopping at stores that regularly refresh their inventory. Apricot Lane meets both of these criteria! Thanks to the hard work of our buyers, Apricot Lane franchisees have access to new inventory every week! That means customers can stop in every week to browse a fresh selection of merchandise curated just for their boutique by the franchise owner. The excellent in-store service they can look forward to with knowledgeable stylists also contributes to their great shopping experience.

A Destination for Gen Z Fashionistas

Of course, Apricot Lane is also a destination for great deals. Our customers love fashion and want access to designer-inspired styles as soon as they’ve premiered on the runway. However, as every fashionista knows, designer prices aren’t nearly as appealing as designer fashion. Retailers are beginning to realize the importance of courting Generation Z customers. This young generation is poised to account for 40% of U.S. consumers by 2020! They stand out from Millennials in a number of ways, including their love of bargain hunting. Generation Z loves a great deal, which is great news for Apricot Lane franchisees. Apricot Lane provides our customers with up-to-the-minute styles inspired by the most influential designers at a fraction of the cost. For the girl who wants to keep her wardrobe regularly-updated, our styles and great prices make Apricot Lane a favorite.

As you can see, Apricot Lane is an exciting and affordable franchise option for investors looking to break into the fashion industry.Check out our website today to learn more about this exciting opportunity.

  • December 24, 2018
  • Blog
boutique franchise training

How Does Apricot Lane Prepare Franchisees for Boutique Franchise Ownership?

If you’ve been considering opening a boutique franchise, you might be nervous about your level of preparation. Our franchisees come from all walks of life, from corporate executives to mothers and daughters looking to go into business together. No matter your experience, Apricot Lane has developed a comprehensive training program that’s designed to get you up-to-speed on what it takes to operate one of our boutique franchises. Learn more below!

Home Training for Your Convenience

Before you join us for your classroom training, you’ll learn the basics at home! We’ve developed a series of home training manuals that are designed to give you an introduction to our company and what it’s like to franchise with us. Over the course of approximately 40 hours, you’ll review these materials and test yourself on what you’ve learned. By the time you’ve finished your at-home training, you should be well-prepared to take the next steps at our classroom training in Sacramento!

Boutique Franchise Classroom Training

Once you’ve learned the basics, you’ll join us at our headquarters in beautiful Sacramento, California! For five days, our expert team will fill you in on a range of topics from buying to customer service to store management. You’ll even get to spend a day with our on-site buyer to learn more about how we keep our franchise boutiques well-stocked with the latest fashions! We think that by the time you return to your location, you’ll be ready to run your business with confidence.

On-Site Training

Now that you’ve mastered the “book learning,” it’s time to see you put it into practice! Our experts will join you right at your own boutique franchise to help you prepare for your opening. For 3-5 days, we’ll teach you and your staff the art of visual merchandising, helping you get your store in good shape for opening. You’ll also have the chance to apply what you learned in your classroom training under our supervision, giving us the opportunity to help you master these necessary skills.

Ongoing Support

In any line of work, professional development is important. It allows you to stay on top of new trends, more efficient operations procedures, and changes to the industry. Apricot Lane provides  franchisees with many opportunities to continue their education after their doors are open. We’ve developed a strong support program for your first 120 days of business, with regular check-ins and feedback to monitor your progress. This will allow you every opportunity to ensure that you’ve started off on the right foot.

For the last 24 years, we’ve remained a boutique franchise industry leader because we’ve dedicated ourselves to continue learning. We provide our franchisees with ample opportunities to continue their own learning through an annual conference, webinars, networking calls, and state-of-the-art communication systems. With our help, you’ll be able to stay on top of your game well after your doors have opened.

As you can see, Apricot Lane has developed a comprehensive training system to help franchisees from a range of backgrounds to get up-to-speed on what it takes to run our boutique franchises. Contact us today to learn more!

  • December 17, 2018
  • Blog
clothing boutique franchise trophy

4 Reasons Why Apricot Lane Is One of the Best Clothing Boutique Franchises to Buy in 2019

If you’ve been looking for a way to go into business for yourself, purchasing a clothing boutique franchise is an excellent way to start. We know that prospective franchisees have many options in today’s industry landscape, and careful research is important to determine which franchisor is right for you. However, after years of hard work developing and building up our franchise program, we’re confident that Apricot Lane is among the best franchisors today. Let’s explore a few of the main reasons why.

Top-Notch Training

Many of our prospective franchisees wonder what kind of experience they need to start a clothing boutique franchise. You might be surprised to know that there’s no requirement to come from a background in retail or fashion to own and operate one of our stores! Apricot Lane has developed a comprehensive training program that utilizes online learning, classroom training, and hands-on guidance right in your own store. Between these services and the time you’ll spend with our experts getting your store up and running, you’ll have ample opportunities to learn how to use our online systems, order inventory, manage employees, make sales, and more!

Initial and Ongoing Support

Entrepreneurs everywhere will agree that the process of starting a new business is stressful and time-consuming. One of the most exciting benefits of franchising with Apricot Lane is the support you’ll get as you prepare to open your doors. We’ll be there to help you find the perfect location, buildout the interior of your store, develop a marketing campaign to spread the word about your new business, and more. But the support doesn’t end after you’ve opened your doors! We’ll continue to be there to provide you with guidance as you grow your business, and the state-of-the-art technology we utilize makes it easier than ever to keep things running smoothly.

A Clothing Boutique Franchise That Works for You

Unlike other franchisors, there is a tremendous amount of work that goes on behind-the-scenes at Apricot Lane. Our corporate team is always working hard to bring you the latest styles, straight from the runway to your shelves. We’ve established relationships with a myriad of vendors that help us to access the designer-inspired looks your customers love, and we’re always doing research to identify the latest trends. All of this work means that you have a regularly-updated stock list to choose from, giving your small boutique some serious buying power.

A Well-Established Business Model

A significant challenge involved with starting a business from scratch is anticipating everything that will be needed and estimating exactly how much everything will cost. For newcomers to the fashion industry, there are many expenses to account for. When you invest in an Apricot Lane clothing boutique franchise, you’ll be making an investment in a business model that’s been refined through years of operations. We’ll lay out for you exactly how much you’ll need to spend so that you won’t need to worry about unexpected surprises. For your convenience, we’ve compiled a brief outline on our website that demonstrates how our franchisees should expect their money to be spent.

These are just a few of the reasons that Apricot Lane is a standout clothing boutique franchise opportunity in 2019.Contact us today to learn more about what it takes to become a franchisee!

  • December 10, 2018
  • Blog
retail clothing industry

Value and Changing Inventory: What Customers Really Want

Have you spent much of your career stuck in the corporate rat race? If you’re looking for a way out, a clothing franchise investment is an exciting way to go. Apricot Lane has been in business for years, and we’ve made a name for ourselves as a trusted franchisor and a destination fashion boutique. We stand out from other retail franchise opportunities for a number of reasons, but perhaps our most valuable selling point is that our stores have what customers really want today. Research shows that customers are looking for great customer service, the newest styles, authentic product knowledge, and regularly-changing inventory from the retailers they choose. Read on to learn more about how Apricot Lane works to fulfill these buying preferences for our customers.

Great Deals Abound at Apricot Lane Boutiques

Apricot Lane is constantly working to bring up-to-the-minute fashions to our customers soon after they debut on the runway. Our team of buyers are constantly doing research to stay up-to-date on what big-name designers are showing so that we can offer our customers similar styles at competitive prices. Thanks to our contacts in L.A.’s Fashion District, our owners are uniquely able to stock their store with the latest fashions at prices customers love. We’re always working to network with new vendors and strengthen our relationships with existing partners to ensure that value remains a key selling point in our stores. All of this work behind the scenes makes Apricot Lane a standout clothing franchise investment. Our franchisees get to enjoy the benefits of our hard work! We’ll go out and manage the networking and buying, so all you have to do is choose which items you’d like to stock in your store.

A Versatile Clothing Franchise Investment

When you invest in an Apricot Lane boutique, you’ll have access to a wide range of styles to stock your store. We want to help our franchisees make their boutiques their own and give them the freedom to purchase styles that will be popular in their community. We also know that customers value stores that frequently change up their inventories. After all, it’s fun to stop into a favorite store every week to check out new arrivals! Apricot Lane allows our franchisees to offer a wide and ever-changing inventory. Many of our store owners manage their buys so they have new products arriving every day, which is a delight for customers!

While brick-and-mortar retail remains a favorite venue for shopping for clothing, we know it’s important that our franchisees have access to the latest technology Your Apricot Lane clothing franchise investment will help you develop both in-store customers as well as an online presence. With our help, you can create a strong social presence (Instagram, Facebook, Google, YouTube, Pinterest, Yelp, and more) and even an E-commerce website for your unique franchise that showcases the inventory you have in stock. When you opt to develop an online component, customers can browse your new selections online from the comfort of their own homes, giving them a taste of what you have to offer in your boutique.

As you can see, the Apricot Lane clothing franchise investment is a great way to break into the retail industry by giving customers what they want!Visit us online today to learn more about the process of becoming a franchisee.

  • December 3, 2018
  • Blog

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