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3 Things to Expect When Opening a Clothing Boutique Franchise

If you’ve never owned a franchise before, it can be difficult to know exactly what to expect and how to plan for your future. It’s important to us that our franchisees completely understand what they’re signing up for. This includes all the benefits of the Apricot Lane brand, the resources we provide, and the state of the fast fashion industry. When you open a new clothing boutique franchise, you want to be fully prepared for the process ahead of you, and be well-equipped to handle any obstacles that come your way.

A Proven Model

As with any business venture, you want to make sure you’re investing in a model that works. Our 26 years of franchise experience and success should reassure prospective franchisees that Apricot Lane is an established, proven brand that was established in 2007. We have been ranked on Entrepreneur Magazine’s list of top 500 franchises ever year from 2009 to 2017, and have been in the process of perfecting our franchise model since our inception. We want new franchisees to expect a smooth transitional process upon joining us.

We value your investment as much as you do, and we want to see it put to good use. Our startup costs cover all training and support from our franchise team, the use of our brand name, access to buyers, and our in-house marketing team. In the name of complete preparedness, we want you to have all the tools you need to be successful from the day you open your doors.

Industry Growth and Security

New franchisees should be reassured by the current state of the fast fashion retail space. Apricot Lane and other fast fashion retailers are filling a key gap in the market, featuring the trendiest clothes as soon as they appear on the runway, so the timing couldn’t be better to open your own clothing boutique franchise.

By 2020, the clothing industry is expected to grow by as much as 17.2%. In 2013 women’s apparel sales were a staggering $116.4 billion, and that number is only projected to get larger. The fast fashion industry, in particular, has grown 21% over the past three years and is expected to grow an additional 5.9% per year for the next three. Prospective franchisees should aim to enter an industry at its peak when opportunities are plentiful, and with the recent explosion of fast fashion, this is the perfect time to pursue a clothing boutique franchise opportunity.

Training and Support for Your Clothing Boutique Franchise

Regardless of your background or professional experience, it’s natural to feel like you lack the know-how to open your own clothing boutique franchise. We understand that whether you’re jumping into the fast fashion industry from a corporate job or a different industry, it can be a daunting process filled with many question marks. That’s why we’ve developed an extensive training program to ensure that our franchisees are ready to open their doors on day one.

We start by offering 40 hours of virtual home training, as well as classroom training at our headquarters in the Sacramento Valley. These classes cover a wide range of topics, from store management and customer service to marketing and inventory management. We’ll also take you on a field trip to the LA fashion district. Once your store site is established and you’re gearing up for opening day, we’ll give you on-site training in displays, sales systems, and staff training. And the support doesn’t stop there! For the first 120 days, your boutique is open to the public, we will continue to track your operations, check in regularly, and provide ongoing assistance with the ongoing assurance that we’re just a phone call away.

If you’re ready to take the plunge into the fast fashion industry with your own clothing boutique franchise, reach out to us today to get started.

  • April 28, 2018
  • Blog

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