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Dream Big and Follow Your Passion for Fashion

For those of us who love fashion, style, and design, there is no career as fulfilling as retail. The fast-paced, customer-centric atmosphere creates a new experience every day,

You might be wondering how you can dream big for a career in retail. The answer: a fashion franchise opportunity. Owning a fashion franchise has all the perks of working in retail, and then doubles down on benefits by giving you control and stability. Taking advantage of a fashion franchise opportunity is a smart way to maximize your retail skills and take charge of your future.

Franchising Vs. Entrepreneurship

One of the first questions people ask when they first start thinking about franchising is, “What is the difference between investing in a franchise and starting a business?” There are a lot of differences, but the main one is support. Franchisees often say that they are in business for themselves, but not by themselves, because the franchise brand supports them from the very start.

These are just some of the ways that a brand supports its franchise owners:

  • Built-in network—Corporate employees and your fellow franchisees work with you when you need advice or assistance.
  • Training—Learn how to operate your business as well as practical tips for owning a business.
  • Ongoing resources—A good franchise brand doesn’t leave you out to dry. Instead, they give you resources like technology that makes your business run smoothly, pre-designed marketing materials to attract customers, and a company-wide intranet to keep everyone connected.

Why Should You Choose a Fashion Franchise Opportunity?

Transforming from career retailer to franchise owner is not that big of a leap. If you work well in retail, you already have many of the skills that fashion franchises value. Even better, learning the new skills that will help you as a business owner is easy for people who apply themselves and work hard. Being the owner of a clothing franchise gives you the chance to build a strong career out of what you love to do.

Use the Skills You Have

Let us ask a few questions about your career in retail.

  • Do you have sales experience?
  • Do you enjoy giving good customer service?
  • Have you been in a management or team leader position?
  • Do you have an eye for style and design?

Do you enjoy the creative aspects of working in fashion, like merchandising, displaying, and creating outfits?

Are you a hard worker, willing to put in the time and effort to do things right?

If you answered yes to most of those questions, you already have many of the skills to own a fashion franchise. Why? Because training helps you broaden your horizons with new skills relevant to business ownership!

Broaden Your Horizons

Any franchise brand worth investing in trains its franchisees on the skills they need to operate a business well. Broadening your horizons—AKA learning how to run the back office of your store as well as you run the sales floor—is simply a matter of training.

When you invest in a franchise, there is extensive training on everything from the franchisee manual, operations guidelines, products, and software that the company uses. If you have the background knowledge—sales, an eye for style, value of hard work, leadership—you can learn the other pieces easily.

Simply put, the skills you already possess are hard to teach. In contrast, an operations manual and POS system is easy for you to learn. That makes you a valuable addition to any franchise system!

You can have a career in retail working for someone else, or you can invest in a fashion franchise opportunity and work for yourself. Apricot Lane is a unique fashion franchise, specializing in unique products, hand selected inventory, and boutique style. Learn more about us!

  • April 14, 2017
  • Blog

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