For those who work in a corporate retail environment or at a large fashion company, it’s easy to become frustrated with your day-to-day routine, working for somebody else. You might not have much control over your day or schedule, and find yourself wanting more agency in your career. That’s what makes Apricot Lane an attractive clothing store franchise opportunity for so many entrepreneurs. Apricot Lane empowers franchisees to insert their own unique style into their business, and sets them up for growth with a strong business model.
Take Charge of Your Career by Investing in Clothing Store Franchise Opportunities
Whether you’re working in the fashion industry or any other industry, at the corporate or retail level, you’ve probably experienced the desire to be your own boss, and conduct business your own way. Regardless of whether you have fashion-specific experience, or a managerial background, we welcome those with an entrepreneurial spirit, and a desire to learn the ins and outs of an exciting industry. With an Apricot Lane clothing store franchise opportunity, you will have more control over your inventory, and the freedom to create unique displays that speak to your vision for the store and sense of style.
The Fast Fashion Advantage
The fast fashion boutique model is uniquely positioned to take advantage of consumers’ evolving needs and habits. Recent trends have shown that consumers are impatient for the newest styles, and don’t necessarily want to shop on a quarterly basis. Our “micro-season” model is designed to assume that there is no offseason. Customers want the hottest trends right away, no later than two weeks after their release by the designer. Our ever-rotating selection of new apparel means there is always a reason for customers to keep visiting our stores for their favorite styles.
Perhaps the most important question new franchisees should be asking is: am I entering a thriving market, with plenty of room for growth and profitability? Luckily, the clothing industry is among the strongest and most consistent. In 2013 women’s apparel sales were $116.4 billion, and by 2020 the industry as a whole is expected to grow by as much as 17.2%. Apricot Lane is also uniquely placed in the rapidly expanding niche of fast fashion. Fast fashion has grown by 21% over the past three years, and is expected to grow an additional 5.91% per year for the next three.
Boutique fashion retailers like Apricot Lane fill a lucrative gap in the market, which is what makes them such attractive clothing store franchise opportunities. We understand that consumers want the hottest clothes as soon as they appear on the runway, so it’s no surprise that fast fashion is growing at an incredible clip, especially compared to the luxury market. If you’re looking to enter an industry at its peak, when opportunities are most plentiful, this is the perfect time to invest in a fast fashion clothing store franchise opportunity.
For more information about how to take the first step toward opening your own Apricot Lane clothing franchise, contact us here today.