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We Support Our Franchisees: 4 Things You Need to Know

Apricot Lane’s boutique franchise opportunity is a great way to break into the fast fashion industry. There are many great franchisors in this space, but Apricot Lane stands out because of the strong support we offer to our franchisees. We work hard to make purchasing and operating one of our boutiques as simple as possible, so our franchisees can enjoy the freedom that goes along with business ownership. Here are some important things you should know about the support we offer.

We’ll Help to Find You Just the Right Location

Finding a location is one of the most important considerations in opening any new business. Apricot Lane helps our franchisees to make this decision with confidence by guiding them through the process. Our experts have access to key demographic data that makes it easier than ever to identify the areas in your community where your shop will be most accessible to your potential customers. Once you’ve identified the right place to open your doors, we’ll even help you to design just the right layout. When it comes to remodeling, we’ll help you come up with a design that suits your location perfectly.

Visual Merchandising Support

Visual merchandising is a true art form. Shop owners know that they need to design eye-catching displays that will entice customers to visit their stores while showcasing some of the most exciting they have to offer. Apricot Lane’s boutique franchise opportunity allows for ongoing support in this important area. We’ll help you to design beautiful visual merchandising displays on an ongoing basis, ensuring that the layout of your store is as fresh and fashionable as the merchandise you have to offer.

Technology to Keep You on Track

Having been in business since 1991, we’ve learned how to operate our stores efficiently. We’ve developed digital systems that make it as simple as possible to manage orders, bookkeeping, ongoing training, and more. Apricot Lane prides ourselves on staying on the cutting-edge of technology, and we provide our franchisees with the initial and ongoing training they need to stay at the forefront of these innovations.

Marketing Support for Your Boutique Franchise Opportunity

You need marketing support in order to make the most of any boutique franchise opportunity. After all, you can’t expect to develop relationships with customers if they don’t know who you are and what you have to offer. Apricot Lane helps by providing marketing support to our franchisees. Our in-house marketing experts know just what it takes to spread the word about your new business. We have years of experience promoting new boutiques, and we’ll help to design and implement campaigns across a variety of channels that will reach potential customers in your area.

These are just four of the ways that Apricot Lane helps franchise to make the most of our boutique franchise opportunity. Contact us today to learn even more about how we support our franchisees!

  • July 4, 2018
  • Blog

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