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Clothing / Boutique

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The New Face of Retail: Local

The desire and preference for shopping locally-owned businesses is completely changing the game for retail apparel shopping in the United States. While locally-owned businesses are enjoying enormous growth, traditional retail brands have seen huge declines. Where customers used to prefer shopping things like Banana Republic, GAP, J.Crew, True Religion and department stores, they now have a stronger esire to connect with locally-owned boutiques that offer a more personal connection and higher level of service. One of the things that puts Apricot Lane Boutique owners ahead of all their competitors is their unique abilty to do all their own buying of the fashion styles that are specifically for their local customers. There are several other advantages as well: 

  • Affordable prices in a boutique atmosphere
  • New arrivals in the store nearly every day
  • The first to showcase the very newest fasion styles
  • Limited quantites equals “Buy it now before it’s sold out”
  • Up-to-date interpretations of the hottest runway looks

Women’s Apparel Industry Generates Billions

Women’s apparel is an enormous industry that is continuing to grow. The millennial and Gen Z generations are biggest generation in the history of the United States. They bigger than baby boomers, and they have bigger spending power too. And as they enter their prime spending years their budget on clothing is expected to increase. Both generations have a strong preference for shopping locally and connecting with owners in an authentic way.

Apparel is the biggest sector in the entire retail industry, and Women spend more than any other demographic on clothing and fashion, so investing in a clothing franchise is a smart way to tap into this opportunity.

Invest in a Clothing Boutique Franchise

Empower yourself and take charge of your career by investing in this exciting, expanding industry. Women’s fashion franchises offer you the opportunity to bring an amazing shopping experience to your community, while giving you the freedom of choice in your work. Apricot Lane is the fashion franchise opportunity you have been waiting for.


Sources

  1. Fast Fashion Still a Bright Spot in the Clothing Industry—BMI Research, Feb 21, 2016
  2. Succeeding in Tomorrow’s Global Fashion Market—McKinsey & Company, September 2014
  3. http://www.pewresearch.org/fact-tank/2016/04/25/millennials-overtake-baby-boomers/
  4. http://globalbizcircle.com/growing-apparel-market/

Download Our Guide: 3 Reasons Why Gen Z Consumers Love Retail Shopping

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